Times have changed

It's a one year since I added the shop section selling limited edition prints of my work, and I'm pretty happy with the results. On average 1-2 prints are purchased per week, bringing in not only additional money, and marketing, but making my work accessible to those people who really love it,and are working up to buying a drawing or a painting. I really enjoy the emails that I receive from people, their excitement is infectious.

At the time street artists had been making editions of their work for ages, so it was nothing new, but people in the fine art bracket were still quite uptight about the concept of editions, especially using a digital machine. A couple of people really slammed me for my decision to do it, but times change.

The National Art School the old stalwart for tradition is now encouraging students in printmaking to use digtital, as everything's going that way, and some of the people that were initially so uptight about making prints of their work, are now looking into doing it themselves.

The other thing that I had always done here and there, but decided to do properly 18 months ago was take over my own PR. It's also something that took a bit of time to know if it was working. I remember appearing in Vogue Living a while ago and chatting with some artist friends who asked me if it directly sold any paintings. Besides from promoting my brand, It was hard to say, It wasn't until I realized that these things could be slow burners. Magazines sit around for months after all. The sale of my portrait of Jasper Knight this month proved that. The client had seen my work featured in a Real living magazine Feb edition.

The sale of another big painting White Noise has made it a great month. With less than 2 months to go to my Sydney exhibition VENUS AND ME the studio is full of work! It's that great moment as an artist when you're rolling, on a roll, thinking , eating , dreaming paint. I'm looking Forward to this exhibition, and of course seeing you all there!